At The Opportunity Agenda, our mission is building the national will to expand opportunity in America. We believe that respect for the full range of human rights—economic, social, cultural, civil, and political—is crucial to fulfilling that mission.
In other resources and publications, we have offered recommendations for communicating other, related social justice themes, including an inclusive Opportunity Frame, subthemes such as the value of Community, and specific narratives on issues such as immigration or racial equity. Although these resources can stand alone, they also fit together with this toolkit to help advocates and spokespeople promote a comprehensive social justice vision.
For us, human rights are a crucial part of opportunity for all. For other readers, human rights may represent the defining principle from which other themes and goals flow. Still others may seek the best way to persuade the public on a particular rights issue, whether or not human rights play a visible role in their communications. In order to support as broad an array of advocates and spokespeople as possible, this toolkit provides recommendations for advancing support for human rights principles and for promoting specific policies and outcomes that are crucial to upholding our human rights.