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The Opportunity Agenda (TOA) is pleased to welcome communications leader Kimberly Hall as Vice President, Health Equity Works. Kim started her new role Aug. 19, following an extensive national search led by Good Insight.

TOA is dedicated to changing the prevailing narratives on social issues to drive public support for more just and equitable policies. The Health Equity Works (HEW) lab is a new initiative that TOA will oversee in partnership with the Robert Wood Johnson Foundation. Kim’s leadership as VP will elevate the work of nonprofits and advocacy organizations to advance a positive national understanding of health equity.

We are thrilled to have a communicator of Kimberly’s caliber able to launch this critical campaign from the ground up. Her broad experience and understanding of this important role will ensure its success.

Robin Jenkins, TOA’s Interim President

Kim will build and lead a diverse team to advance HEW’s ambitious initiative and work closely with health-, race-, and equity-focused organizations in support of effective communications strategies and long-term narrative development.

I have deeply admired The Opportunity Agenda’s approach to narrative strategy and their inclusive practice of working in community to effect change. The HEW lab will partner with dedicated organizations to harness the power of narrative, uplift diverse voices to challenge the disparities in our systems, and advance equitable health outcomes for everyone.

Kimberly Hall, Vice President, Health Equity Works