Messaging & Reports
Over the years, TOA developed a wide range of research and narrative guidance to strengthen justice movements nationally. These tools shaped how organizations designed their communications strategies. We invite you to explore this collection as part of TOA’s legacy. We hope these resources continue to support you in advancing equity and justice. Please note that the last updates were made in 2025, and the tools are no longer being maintained.
Introduction This memo offers advice for promoting significant, principled criminal justice reform after...
Talking About Criminal Justice Reform After The First Step Act
We need a new story about the U.S. economy; a story that recognizes...
Art that Tells a New Story About Economic Opportunity
The Opportunity Agenda is devastated and angered by the vitriolic and violent events...
Turning Our Sorrow and Outrage into Communications for Change
In the run up to the 2018 midterm elections, a Media Matters study found...
Five Questions to ask when Crafting Messages about Refugees in the Current Climate
The Opportunity Agenda and the ACLU of California engaged in a collaborative initiative...
Californians & Criminal Justice Reform
Messaging Strategies: Amplify the call for stopping Kavanaugh and for preventing any Trump...
A Visual Flow Chart: How to Stop Kavanaugh and #SaveSCOTUS
Why This Is a Supreme Court Nomination Like No Other, and What We...
Disrupting the Disrupter
Recommended Messaging on the Nomination of Brett Kavanaugh to the U.S. Supreme Court...
Messaging on the Nomination of Brett Kavanaugh to the U.S. Supreme Court
On June 26, 2018, the U.S. Supreme Court issued its decision in Trump...
Messaging Advice on The Supreme Court’s Muslim Ban Decision
Updated October 2020 The administration’s willful separation of children from their parents at...
Talking About The U.S. Border: Imprisoned Children, Lost Parents, and Separated Families
We encourage others to use and adapt these tools in their organizing and communications work. When referencing, please cite as: Resource Name (Year), The Opportunity Agenda.