Tamir Rice
On this day in 2014, police shot and killed 12-year-old Tamir Rice in Cleveland, Ohio for carrying a toy gun. He died the next day. Discuss the anniversary of his death by citing the values of safety and equity.
Stay ahead of the curve. Check out what’s coming – not only in the news, but from our partners and collaborators. We help you identify, respond, and amplify your campaigns with the messaging, research, and pop culture hooks you need.
Editorial Calendar
be prepared for every narrative
Loading view.
Thanksgiving Weekend
Thanksgiving is often a time when tough or awkward conversations arise around the dinner table. Use these tools to keep your conversations focused on values.
Black Friday
The Friday after Thanksgiving is often dubbed “Black Friday” because consumer spending puts retailers’ revenues “in the black.” As a counter to big business, the day after has been declared "Small Business Saturday." Use these hooks to share the Shop Your Values campaign run by the Main Street Alliance that supports small businesses that are actively advocating for […]
Department of Homeland Security
On this day in 2002, the Department of Homeland Security was founded when President George Bush signed the Homeland Security Act into law, more than a year after the September 11th attacks. This bold government restructuring reframed immigration as a national security issue. Use this anniversary to discuss the legacy of DHS agencies like Immigration […]
Shirley Chisholm
Shirley Chisholm was born on this day in 1924. Chisolm was the first Black woman elected to Congress. Cite the values of Voice and Equality when talking about this day.
Harriet Tubman engineered her first rescue mission as part of the Underground Railroad
In December 1850, abolitionist Harriet Tubman engineered her first rescue mission as part of the Underground Railroad. The exact date is unknown. Tubman organized 13 rescues in which she led about 70 people to freedom. Tubman is the subject of the film, “Harriet.” Discuss Tubman’s legacy by citing the values of voice and equity.
Rosa Parks refuses to give up her seat
On this day in 1955, Rosa Parks refused to give up her seat in the “whites only” section on the bus, a pivotal moment in the civil rights movement. This anniversary provides an opportunity to discuss the ongoing struggle for racial justice and counter efforts to undermine an honest recounting of our nation's history. Reference the […]
World AIDS Day
Today is also World AIDS Day, an annual event on held on Dec. 1 to show support for those living with AIDS and to honor those who have died from AIDS-related illness.
International Day for the Abolition of Slavery
December 2 is the International Day for the Abolition of Slavery, another opportunity to uplift the need for an honest reckoning with the United States' legacy of slavery. In telling your story, we recommend leading with the values of equity, voice, and economic opportunity.
International Day of Persons with Disabilities
Today is the International Day of Persons with Disabilities. It was created by the United Nations to empower and ensure inclusion for persons with disabilities. Discuss this news hook by citing the values of voice, community, and economic opportunity.
Poor People’s Campaign
On this day in 1967, Rev. Dr. Martin Luther King Jr. told reporters in a press conference that the Southern Christian Leadership Conference would start an initiative that came to be called the Poor People’s Campaign. The campaign continues today. Discuss this anniversary by referring to the values of economic opportunity, equity, and voice.
Montgomery Bus Boycott began
On this day, four days after Rosa Parks was arrested, the Montgomery Bus Boycott began. Out of Montgomery’s 50,000 African American residents, 30,000 - 40,000 participated in the boycott. The protest lasted for 381 days. Residents walked, bicycled, or carpooled to deprive the bus company of a substantial portion of its revenue.
