Stay ahead of the curve. Check out what’s coming – not only in the news, but from our partners and collaborators. We help you identify, respond, and amplify your campaigns with the messaging, research, and pop culture hooks you need.
be prepared for every narrative
On this day in 1886, the Statue of Liberty was dedicated in New York City. Lady Liberty has served as an enduring, national symbol of the importance of welcoming immigrants and refugees to the United States. Given the adverse health and economic impacts of the COVID-19 pandemic, advocates are urging Congress to eliminate barriers based on immigration status to public programs like […]
On this day in 1929, the Wall Street stock market crashed and plunged the nation into the Great Depression. An array of programs that were part of “The New Deal” assisted millions of unemployed and starving Americans. The economic impacts of COVID-19 focused national attention on the government's role to assist Americans facing economic hardship […]
On this day in 1969, the Supreme Court ruled in the case of Alexander v. Holmes County Board of Education that schools in the South had to desegregate “immediately,” instead of the previous ruling of “with all deliberate speed.” The case was brought by Beatrice Alexander, on behalf of her children, after she sued the Holmes County, […]
On October 29, 2012, Hurricane Sandy hit New York City causing extensive damages to infrastructure in the city. As we've seen time and again, natural disasters reveal existing inequality and how climate change disproportionately affects people living in poverty, often in BIPOC communities. Use Hurricane Sandy to push for economic justice in infrastructure, storm preparedness, […]
The Carlisle Indian School opened in Carlisle, Pennsylvania on Nov. 1, 1879. It was the first boarding school of many that the federal government set up to forcefully assimilate Native children into white culture after taking them from their families. When discussing the United States' history of Indian schools, cite the values of economic opportunity, community, […]
Today is Día de los Muertos (Day of the Dead). While many associate this holiday with Mexican traditions, festivals to honor and celebrate deceased family members are celebrated in a diverse range of nations worldwide, from Latin America to Haiti to the Philippines. This hook presents not only an opportunity to celebrate cultural traditions but has […]
Open enrollment for health insurance plans under the Affordable Care Act starts Nov. 1 and will end on Jan. 15 (enroll by Dec. 15 for coverage to start on Jan. 1). November will be an important month for discussing the importance of access to healthcare by citing the value of economic opportunity.
Native American Heritage Month comes on the heels of Indigenous Peoples' Day and presents an opportunity to emphasize how we must celebrate and honor — not erase — the past, present, and future of Native peoples in the United States. Discuss the values of voice and economic opportunity.
During National Family Caregivers Month, it’s important to discuss the central role governments play in supporting caregivers. The COVID-19 pandemic added both clarity and urgency to create more comprehensive and equitable paid family and medical leave policies nationwide. Cite the values of community and economic opportunity.
On this day in 2013, 19-year-old Renisha McBride was shot and killed for asking for help after a car crash in Dearborn Heights, Michigan. The homeowner said that he thought his home was being broken into after he heard her knocking on his door early in the morning. Discuss the anniversary of McBride’s death by […]
Across the country, voters will also go to the polls to cast their ballots on Election Day. After the Supreme Court gutted key protections of the Voting Rights Act, many states are finding new ways to disenfranchise voters. Cite the values of voice and community when talking about Election Day.
On Nov. 9, 1989 the Berlin Wall fell. The anniversary is an opportunity to discuss militarization at the U.S. southern border and pivot to an affirmative vision of what it looks like to protect human rights and invest in creating economic opportunity in border communities. Cite the values of safety and community.
On Nov. 10, 1969, the public television children’s show, Sesame Street, first aired. At the time, it was the most racially diverse children’s show ever on TV. As one of the actors, Loretta Moore Long, noted, Sesame Street "seeks to bolster the Black and minority child’s self-respect and to portray the multi-ethnic, multicultural world into which both majority […]
On Nov. 13, 1956, the U.S. Supreme Court struck down segregation on Montgomery buses (Browder v. Gayle) and ordered Alabama to desegregate all public buses. Less than a year before, activist Rosa Parks was arrested for violating bus segregation laws by refusing to give up her bus seat to a white man. Her action launched a […]
Transgender Awareness Week (November 13th-19th) raises the visibility of transgender and gender non-conforming people in order to address the issues faced by the community. When discussing transgender concerns, be sure to refer to the values of voice, safety, and community.
On this day in 1960, six-year-old Ruby Bridges integrated her New Orleans elementary school. She was escorted by four federal marshals and was met by a white mob who screamed insults and slurs. The historic impacts of redlining mean that true school integration is still an issue in neighborhoods nationwide. In the context of ongoing […]
On this day in 1974, President Gerald Ford signed into law the Safe Drinking Water Act. The legislation was supposed to ensure access to safe drinking water across the country, but the law clearly has not been enforced equally, with disparate impacts on Black and other communities of color. Use this anniversary to discuss the […]
On Nov. 20, 1969, Native American activists landed on and occupied Alcatraz Island in the San Francisco Bay. They called themselves “Indians of All Tribes” and issued a proclamation, “We Hold the Rock.” The protest lasted for 19 months until the protest was forcibly ended by the U.S. government. Cite this anniversary as part of Native American History […]
Today is Transgender Day of Remembrance / Resilience, honoring those killed by anti-trans violence, which overwhelmingly targets Black and Latinx trans women and femmes. In 2014, the Audre Lorde Project founded Trans Day of Resilience to celebrate the power of the living trans family. When talking about these issues, cite the values of voice and equality.
On this day in 2014, police shot and killed 12-year-old Tamir Rice in Cleveland, Ohio for carrying a toy gun. He died the next day. Discuss the anniversary of his death by citing the values of safety and equity.
The Friday after Thanksgiving is often dubbed “Black Friday” because consumer spending puts retailers’ revenues “in the black.” As a counter to big business, the day after has been declared "Small Business Saturday." Use these hooks to share the Shop Your Values campaign run by the Main Street Alliance that supports small businesses that are actively advocating for […]
On this day in 2002, the Department of Homeland Security was founded when President George Bush signed the Homeland Security Act into law, more than a year after the September 11th attacks. This bold government restructuring reframed immigration as a national security issue. Use this anniversary to discuss the legacy of DHS agencies like Immigration […]
Thanksgiving is often a time when tough or awkward conversations arise around the dinner table. Use these tools to keep your conversations focused on values.
Shirley Chisholm was born on this day in 1924. Chisolm was the first Black woman elected to Congress. Cite the values of Voice and Equality when talking about this day.
In December 1850, abolitionist Harriet Tubman engineered her first rescue mission as part of the Underground Railroad. The exact date is unknown. Tubman organized 13 rescues in which she led about 70 people to freedom. Tubman is the subject of the film, “Harriet.” Discuss Tubman’s legacy by citing the values of voice and equity.
On this day in 1955, Rosa Parks refused to give up her seat in the “whites only” section on the bus, a pivotal moment in the civil rights movement. This anniversary provides an opportunity to discuss the ongoing struggle for racial justice and counter efforts to undermine an honest recounting of our nation's history. Reference the […]
Today is also World AIDS Day, an annual event on held on Dec. 1 to show support for those living with AIDS and to honor those who have died from AIDS-related illness.
Open enrollment for 2024 health plans is now open! It's important to remind audiences to enroll by Dec. 15 for health insurance coverage to start on Jan. 1, 2024. The open enrollment period under the Affordable Care Act will end on Jan. 15. When discussing the importance of access to healthcare, cite the values of community […]
