Today is Super Bowl Sunday in Glendale, AZ. While the big game is best known for entertaining commercials and snack spreads, the media event surrounding it has also created opportunities for cultural strategies, from Beyoncé’s iconic halftime show to activism for NFL teams to drop offensive and disparaging Native American mascots. Cite the values of voice and equity.
Tag: sports equity
Black History Month
While Black History Month is officially commemorated during February, we honor Black history and celebrate Black excellence and futures year-round. This month — and into March — opportunities abound for telling an affirmative story about racial justice in the United States. Cite the values of voice and community in sharing these resources with your audiences.
March Madness
The March Madness college basketball tournaments begin this week. Both the men’s and women’s tournaments continue through the end of March, culminating with the NCAA Women’s and Men’s National Championship games. In recent years, the inequitable facilities and promotion of the two tournaments have drawn criticism. Both men and women athletes have also benefited in recent years from the reversal of prohibitions on financial compensation, with collegiate athletes now able to sign name, image, and likeness endorsements. Cite the values of voice and equity when talking in support of paying student-athletes.
Final Four
March Madness comes to an end this weekend with the Final Four teams in both men’s and women’s college basketball competing for their respective national championships. In recent years, the NCAA faced pressure to market and broadcast both tournaments more equitably and allow collegiate athletes to be financially compensated for their name, image, and likeness. Cite the values of voice and equity when supporting student-athletes.
