About the opportunity agenda
The Opportunity Agenda is dedicated to transforming the way we view racial justice. As pioneers in values-based communication, we work with experts, advocates, creatives, and communicators to generate communication strategies, create compelling stories, and ultimately build cultural acceptance for equitable and just policies. Our long-term vision is an inclusive America, where everyone has an equal voice and an equal opportunity to thrive.
Let’s tell better stories together.
Why Narrative Change?
Stories and messages come at us every day—from policymakers to pop culture to news media to conversations with friends. Told repeatedly, these stories form narratives that shape our beliefs, our behaviors, and, ultimately, the policies we support. By reshaping narratives, we’re not just changing stories; we’re transforming how people see the world, building bridges of empathy, and igniting action toward justice, equity, and opportunity for all.
Inclusive Democracy
Our government should be by the people, for the people. Everyone should have a say in the decisions that affect their lives, and this requires an open and inclusive democracy.
Immigrant Justice
Immigrants are critical to the vibrancy of American life. We push back against harmful immigration narratives to tell a values-based story that reflects the richness of immigrant communities across the nation. Our diversity has always been our strength.
Cultural Strategies
By convening, connecting and supporting artists, media makers and advocates, we are amplifying the impact of cultural strategies, raising the profile of leading practitioners of these strategies, and showing movement leaders why creativity must be a part of their toolkit.
Together, We are the Change
The people closest to the issues are also closest to the solutions our country needs. That's why we partner with experts, advocates, creatives, and communicators who are already igniting the ideas necessary to build power and drive change. Our goal is to empower a new generation to hone their skills and shape a better, brighter world.
Because of The Opportunity Agenda, I met so many amazing individuals and it was through our conversations that I really got to get to the heart of, not only what my story was about, but also the impact my story can have.”
Sheri Bradford, Culture & Narrative Alum
Join our community of artists, advocates, and culture changers
Are you an expert, or advocate?
Are you a creative or a communicator?
Do you want to make change happen?
at a time of unprecedented division and distrust, the opportunity agenda’s work seeking to find common values and providing resources to help individuals and organizations bridge gaps has become more than important. please help them in this work with your most generous support”
dennis park, monthly donor
Culture is a powerful force in transforming how people perceive the world and each other, and leveraging media, arts, and entertainment in social justice communications unlocks the potential for lasting change.
Cultural Strategies
Change conversations to change the future
