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Change conversations to make social justice common sense.

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The Opportunity Agenda is dedicated to transforming the way we view racial justice. As pioneers in values-based communication, we work with experts, advocates, creatives, and communicators to generate communication strategies, create compelling stories, and ultimately build cultural acceptance for equitable and just policies. Our long-term vision is an inclusive America, where everyone has an equal voice and an equal opportunity to thrive.

Let’s tell better stories together.

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Stories and messages come at us every day—from policymakers to pop culture to news media to conversations with friends. Told repeatedly, these stories form narratives that shape our beliefs, our behaviors, and, ultimately, the policies we support. By reshaping narratives, we’re not just changing stories; we’re transforming how people see the world, building bridges of empathy, and igniting action toward justice, equity, and opportunity for all.

Jasiri X, co-founder of 1Hood

our priorities

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Our government should be by the people, for the people. Everyone should have a say in the decisions that affect their lives, and this requires an open and inclusive democracy.

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our priorities

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Immigrants are critical to the vibrancy of American life. We push back against harmful immigration narratives to tell a values-based story that reflects the richness of immigrant communities across the nation. Our diversity has always been our strength.

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our priorities

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By convening, connecting and supporting artists, media makers and advocates, we are amplifying the impact of cultural strategies, raising the profile of leading practitioners of these strategies, and showing movement leaders why creativity must be a part of their toolkit.

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The people closest to the issues are also closest to the solutions our country needs. That's why we partner with experts, advocates, creatives, and communicators who are already igniting the ideas necessary to build power and drive change. Our goal is to empower a new generation to hone their skills and shape a better, brighter world.

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Because of The Opportunity Agenda, I met so many amazing individuals and it was through our conversations that I really got to get to the heart of, not only what my story was about, but also the impact my story can have.”

Sheri Bradford, Culture & Narrative Alum

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Are you an expert, or advocate?

Get Our Tools

Are you a creative or a communicator?

Narrative Innovators Lab

Do you want to make change happen?

I’m Ready to Help

Be a changemaker. Donate today.

at a time of unprecedented division and distrust, the opportunity agenda’s work seeking to find common values and providing resources to help individuals and organizations bridge gaps has become more than important. please help them in this work with your most generous support”

dennis parker, monthly donor

Culture is a powerful force in transforming how people perceive the world and each other, and leveraging media, arts, and entertainment in social justice communications unlocks the potential for lasting change.